This free Brighter PSA guide helps management consultants who are considering how to make the best use of a Customer Relationship Management (CRM) system for their firm. With our in-depth insights for both new and existing CRM users, you’ll be better placed to understand:Why CRM systems are important for consultancy firms, and how to use them to their full potential
Best practices for managing existing and potential client relationships
What to look for when selecting a CRM
Embedding a CRM into the culture of your consultancy business
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